AdWords

On 24th July 2018, Google Ads UI changed for good and – despite being given a year to get used to the update – the need to “revert back to original AdWords” was very appealing! As an agency, we ran Friday Knowledge Shares around the updates to ensure that we as a team knew what […]

During the last few months Google has been trying to rejuvenate many of its different platforms, such as Google Analytics and Google Tag Manager. As has been reported since last year, Google AdWords has also had changes made to its user interface, and these changes are already available for some accounts. This new interface is […]

After Google’s removal of ads on the right-hand side of the search engine results pages (SERP’s) – leading to a subsequent increase in the number of ads at the top of these pages – it has now also added the possibility to increase the number of characters in the copy of the ads. These Expanded […]

Welcome to the first in a series of blogs that are focused on answering questions we, as a digital marketing agency are frequently asked by our clients. The question we’re going to cover in the first blog of the series; “Why aren’t my paid ads showing?” is a question we are asked a lot and […]