Digital Copywriting

The content on your website is key to users’ perception of your business. It acts to establish your brand tone of voice and direct visitors to interact with your calls to action, as well as much more. Our expert team of professional copywriters can plan, research and deliver content that will improve your website’s performance.

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Website copywriting that engages your users

Only through careful planning, research and skilful authorship can your content truly shine, enhancing your brand and separating you from your competitors. At Coast Digital we provide copywriting for online marketing that is on brand, on time and conversion focused.

Finding the resources to produce content is challenging for many businesses and crafting digital copy that engages with your customers requires skillful writing, web experience and robust production processes.

Copywriting that engages and converts

In the digital world content is your currency. You need it to be effective at every stage of a campaign. It is the backbone of your website that determines your visibility in search and defines how you speak to your visitors. Through thorough research, and by understanding your users and organisation we are able to create content which engages, converts and is delivered on time.

User focused, objective led content can deliver significant performance improvements for your website. This is generally demonstrated by higher conversion rates and more revenue for your business.

Content built around strategic objectives

Our content team has many years of experience in providing copywriting for digital content, and is able to provide a wide range of content marketing and copywriting services:

  • We can audit your existing on page copy prior to your new website launch to ensure it features content that converts
  • We can provide SEO copywriting to help you to refresh your website copy so that it is well optimised for indexing by search engines
  • We can support you in planning and authoring blog posts, including content management guidelines and content strategy plans
  • We can provide captivating content for use in email marketing campaigns that increases open rates and encourages subscribers to convert
  • We can help you to maximise the effectiveness of your social media marketing by creating content that encourages engagement

If you would like to find out more about our content copywriting services, please get in touch with us on 0844 644 2950 today and a member of our team will be happy to help.

We know that industry jargon can sometimes be tricky to understand. For the ultimate list of A-Z industry terms, check out our Digital Marketing Glossary.

Copywriting FAQs

Can I provide copy for my own marketing?

You certainly could, but it is our experience that most businesses don’t have the time or the resources to be able to produce copy quickly. In addition, our expert team are able to write content that is consistent throughout the entirety of your marketing campaign, which helps to solidify your brand and encourage conversions.

Finally, it’s vital that copy that is written for the web is search engine friendly, which is an ever changing discipline. Our specialists are therefore best placed to provide all of your copywriting needs.

Will your content get me to page one on Google?

While we write your web content with search engines in mind, no one can guarantee that their content will get you to page one on Google. This is due to the constant algorithm updates by Google, and the actions of your competitors.

However, we can definitely produce content that is highly optimised for search and helps to encourage website visitors to convert.

Are you able to create content for my industry?

We have created content for a range of businesses that operate across a wide range of industries, so we’re confident that we’ll be able to help you. From eCommerce content written with conversions in mind, to guides and whitepapers. However, if you would like to see some examples of our copywriting service in action, please feel free to browse our case studies.

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Ask us anything

Whether you’ve got a quick question or want to run through the details of your next big project, we can help. Speak to one of our experts.

Coast Digital held our hands with expertise & lashings of patience

Tammy Curry,
Customer Service Manager, CBS
Laura

Let’s chat

Whether you’ve got a quick question or you want to run through the details of your next big project, we can help. Speak to one of our experts on 0844 644 2950 or send us a message.

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