UX design and testing that increases website performance
Don’t base your next website design on opinions. Our approach to user experience (UX) design and testing ensures decisions are based on facts and visitor needs, leading to crafted experiences that delight users.
Crafting experiences that delight your customers
More often than not, website redesigns are based on a mixture of guesswork, the desire to “do something new”, and personal opinion about what works. At Coast Digital however we study data, conduct user research and blend this with organisational objectives for a balanced approach that delivers positive user experiences.
Blueprints for a successful website
To achieve a website that responds to the needs of your customers, planning is vital. This planning (or information architecture) acts as a blueprint for your website, allowing you to revise and draft the site before design and build processes have begun. Testing this information architecture with users is a natural next step, providing new iterations and with it, an evolved user experience even prior to launch.
Brief, Conceptualise, Deliver
By employing a consultative approach Coast Digital can help you achieve a rich and engaging user experience.
If you are interested in seeing how we can help with your UX design needs, contact Coast Digital today.
We know that industry jargon can sometimes be tricky to understand. For the ultimate list of A-Z industry terms, check out our Digital Marketing Glossary.