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Coast Digital delivers marketing you can measure™. Part of this is always staying up to date with the latest developments in the world of digital marketing – coming up with new solutions and tackling new challenges. And because we are passionate about what we do, we’d like to share our latest thinking with you.

Guide

A guide to Google Ad Grants and how eligible organisations can make the most of this scheme

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How eye tracking, GSR, & facial expression analysis can deliver the ultimate UX insight

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Forward-thinking SEO Strategies

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Rebuild your content marketing strategy in the wake of GDPR

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Overcoming the specific challenges facing the software industry

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Find out how to identify and overcome potential problems with your display campaigns

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A Strategy Guide for a Changing Landscape

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Risk-free, accountable and profitable – get results, regardless of the economic climate

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How attribution models work, why you need them and which one to use

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Get the most out of your media budget

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How strategic thinking can drive acquisition and retention for membership organisations and trade associations

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How Conversion Rate Optimisation Can Improve Your Digital Marketing

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Find out how to plan for success with this guide to website projects

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Make an informed decision on your next CMS

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Creating content that stands out from the crowd

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Make changing agencies a less daunting experience

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A guide to being seen in all the right places

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Have you got a digital strategy in place for your business?

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Start using the number one essential ingredient for success

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Real examples: 4 successful lead generation campaigns using whitepapers or guides

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10 New and Innovative Ways to use PPC advertising

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7 inspiring campaign ideas for social media marketing

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