Digital Marketing Campaign Planning
To create a digital campaign that can deliver on your business objectives, you need an understanding of how multiple digital channels work together and complement each other. That’s where we can help.
Creating joined up online marketing campaigns that will stand out against the competition requires the understanding of how different channels interact, work together and support each other
Developing a digital strategy however requires recognition of your target audience, identifying where they can be found online and fundamentally, what metrics will determine success.
Creating joined up online marketing campaigns that will stand out against the competition
Online marketing planning that responds to your business objectives
Comprehensive online marketing planning is based upon a solid foundation of research that analyses your objectives, competitors, target audience and market opportunity.
With this knowledge targets, messaging and metrics can all be established. The result is an online marketing strategy that has direction, structure and measurement criteria in place to evaluate success and provide accountability.
Discover, Specify, Implement
It is by thoroughly researching your business that bespoke online marketing campaigns can be developed and initiated with features that include:
- Research & benchmarking
- Competitor review
- Metric selection & forecasting
- Keyword research
- Market opportunity analysis
- Search opportunity analysis
- Online marketing plan
Looking at planning a multi-channel digital campaign?
Let’s talk – call us on 0845 450 2086.