Facebook founder Mark Zuckerberg has dismissed privacy as a 'social norm' from the past.
Speaking in San Francisco at the Crunchie Awards, Zuckerberg explained that the change has been rapid and recent.
When I got started in my dorm room at Harvard, the question a lot of people asked was, 'why would I want to put any information on the internet at all? Why would I want to have a website?'
Then in the last 5 or 6 years, blogging has taken off in a huge way, and just all these different services that have people sharing all this information.
His comments come at a time when Facebook's own approach to privacy has undergone a marked change. At the end of last year, Facebook users had to actively choose to make content private, rather than opting to share it - as before. Similarly, last year saw Facebook agree with Google a deal to index content from the social media site.
Zuckerberg defended the privacy changes by pointing out that the Facebook team "always keep a beginner's mind and [ask] what would we do if we were starting the company now and we decided that these would be the social norms now and we just went for it."
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