Coast Digital has developed a new viral game, Crazy Duck, for waterscape.com, the official online leisure guide to Britain’s canals, rivers and lakes.
Available at www.thecrazyduck.co.uk and www.waterscape.com by playing you attempt to guide crazy duck along the waterways in search of lost ducklings, collecting breadcrumbs and avoiding narrow boats and swans and other canal traffic. It’s very addictive.
The game adds a playful dimension to the Waterscape website and their email marketing encouraging greater user interaction with the brand.
