marketing you can measure

Newlon Housing Trust

Design & build of an attractive website for the Housing Association of the Year 2007

Date: November 2005

Challenge

  • A website to meet the housing needs of the diverse community in Hackney.
  • Provide key information online; including policies, procedures, & regulations.
  • Enable interactive online communication with tenants, prospective tenants, local authority workers & purchasers, key stakeholders, future employees, builders, contractors, & other interested parties.
  • Requirement for multilingual functionality.

“An attractive website portraying an exceptionally well-run housing association. Newlon are the Housing Association of the Year 2007.”

Solution

  • Development of creative concepts & wireframing.
  • Development of engaging website interface, with easy navigation.
  • Creation of content management system (CMS) website with templates ensuring a consistent ‘look & feel’.
  • Website built using Refresh™ CMS, enabling complete client control.

Results

  • A very attractive website which portrays an exceptionally well-run housing association. Newlon are the Housing Association of the Year 2007.
  • Extremely positive feedback, as a result Refresh™ selected to create Newlon’s intranet.
  • Refresh™ enables non-technical staff to make website updates; providing a flexible, cost-effective & lasting solution.
  • Due to Refresh™, site structure enables content indexing, creating a high profile in search engine results.

PDF casestudy-newlon_web.pdf - 139kb


Visit Website: www.newlon.org.uk


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