By inserting a piece of JavaScript code which can be accessed via Tools Enhance 404 Pages, it will allow you to embed a widget in your 404 page that helps your visitors find what they're looking for by providing suggestions based on the incorrect URL. Read more >
Over a short space of time its transformed from a place for students to share information and interact; through rapid expansion to a far wider audience (even my father is an active user!); to the point where companies now find uses for it as a marketing tool to target audiences... Read more >
Obviously, getting any useful information about search volumes from Google has always been a bit like getting blood from a stone. Robin had a look at what you can do with the Google Insights tool and since then we’ve been quite intrigued to find out how accurate Google Insights actually... Read more >
This week Google launched their new 'insight' tool - and amazingly insightful it is too. I am absolutely hooked. Okay, I am a bit of a stato at heart so these sorts of tools really interest me. Read more >
1. Do you have agreed goals/targets?Discussion with the client to understand what they want to achieve from SEO is vitally important. Agree suitable keyword targets using a variety of the free tools available online. Read more >