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We have a tradition in the office whereby the mere mention of something new gets the shout out ‘Blog Post’ from the team. So, here I am…

The only thing is, I hadn’t realised this was considered new. What I’m referring to is the free Amazon price tracker ‘camelcamelcamel’ which includes an email alert option for when prices drop.

Being a lazy offline shopper, I do everything online – and that usually means Amazon (with a little bit of eBay, Play.com and John Lewis thrown in for good measure).

So, on wanting to buy the new second generation Apple TV, I looked online. Amazon’s price was good at £10 lower than elsewhere – around the £90 mark. Great. However, me being me, I had to do that final bit of research, checking reviews etc. In that time though, the price went up. As I wasn’t convinced by Apple TV (still not – though that’s a blog post in itself), I wasn’t prepared to pay the higher price. It’s the principle don’t you know.

I went on to camel camel camel to see what they’d tracked for past Amazon UK prices of the 2nd generation New Apple TV.

I put the Amazon URL for the New Apple TV into their search bar and hit ‘Find products’:


It returns the following graph – with options to toggle the date range and seller type ie. Amazon, 3rd party new, 3rd party used:



You’re also given the option to track (price watch) via email, Twitter or RSS:



…and that’s just what I did. Easy. If you’ve read down this far, I hope it revolutionises your Amazon shopping.

If you like it and are a Firefox user, there’s a free Firefox ‘Camelizer’ plugin which charts the price changes while you visit Amazon – makes it simpler still.

With the plugin installed, go to Amazon, find the product you want, then hit the little camel at the bottom right of your screen – hey presto this is what you get:


From a marketing agency’s viewpoint, with clients that have products available on Amazon – see my former rant blog post - it’s a good tool for price tracking.

And finally, I can confirm no camels were hurt in the writing of this blog post.




 

About the author

Nikki is a Client Service Manager & Senior Online Marketing Executive in the Online Marketing team at Coast Digital. She joined the team in January 2008 and is focused on being the interface between the client and the Online Marketing team, running email marketing campaigns for her clients, as well as driving quality and structure throughout the business. Her clients include Wiltshire Farm Foods, apetito, and Slendertone.

Having spent 9 years as a Printed Circuit Board Design Engineer, she ‘fell’ into Digital Marketing in 2003 and has been passionate about it ever since. As such Nikki enjoys playing an important role in a growing company with technology at its heart.
 

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