Google trademark decision: 1 month on

The Google trademark update has been in place since the 5 May 2008. A month on I thought it would be useful to review the effects of the change. Firstly I’ll take a look at paid search (PPC) activity on Google Adwords and how it’s affected my clients.

Here’s a summary my observations:

Now let’s look at some of the wider market ramifications:

If you have any updates or thoughts on the above then please comment on this post. We’d love to hear from you.